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Understanding Google’s AI Overview and Its Implications for SEO

Understanding Google’s AI Overview and Its Implications for SEO

by Kelly Ladyga | Jun 21, 2024 | Blog

In recent years, Google has been at the forefront of integrating artificial intelligence (AI) into its search engine operations, aiming to enhance the user experience and provide more relevant search results. One of the significant developments in this area is the...
Why Generative AI Search and Content Succeeds with Human Guidance

Why Generative AI Search and Content Succeeds with Human Guidance

by Kelly Ladyga | Nov 30, 2023 | Blog

The landscape of digital information is ever-evolving, and with the advent of Artificial Intelligence (AI), the way we search and consume content has undergone a significant transformation. However, the question that arises is: Why does AI search and content still...
HARO Hacks: Unlocking the Secrets of Effective Query Responses

HARO Hacks: Unlocking the Secrets of Effective Query Responses

by Kelly Ladyga | Jul 14, 2023 | Blog

Those who understand SEO, recognize that valid backlinks from domains with high authority play a crucial role in improving a website’s visibility and search engine rankings. HARO is a powerful free online tool that connects journalists with expert sources. No,...
Content as a Catalyst: Accelerating the Customer Journey for Business Growth

Content as a Catalyst: Accelerating the Customer Journey for Business Growth

by Kelly Ladyga | Jul 7, 2023 | Blog

In today’s digital landscape, understanding the customer journey is essential for businesses to effectively engage with their target audience. From the initial awareness stage to post-purchase advocacy, each phase requires a unique approach to deliver relevant...
How to Create Content that Ranks High in Search Results

How to Create Content that Ranks High in Search Results

by Kelly Ladyga | Jun 30, 2023 | Blog

Let’s face it – in the digital age, how to create content that ranks in search results has become a burning question for all content marketing creators and website owners. This is because search engines have become the gatekeepers of the internet,...
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