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ABOUT PINEAPPLE DIGITAL

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Full-Stack Web Development

Passion, Creativity, and Expertise All Harnessed to Your Advantage

At Pineapple Digital, we’re more than just another digital marketing agency. We’re a true marketing partner in the most literal sense – one that is every bit as dedicated to your success as you are. We take the time to learn as much as we can about each client, allowing you to break free from the “one size fits all” approach when it comes to these digital resources.

We leverage what makes your business special and use it to bring your message to the right audiences, all while helping to cement your competitive advantage at the exact same time. We can build a customized website from scratch, enhance your existing online presence with a custom integration or develop a new app.

What is Full-Stack Web Development?

Full-stack web developers like those at Pineapple Digital work on every element of your website. We’re talking about the software, content, and everything in between.

Full-stack web development is separated into two distinct categories:

  • Front-end Development. This term refers to everything “outward facing” that your customers and clients see. That includes the content that brings your website to life as well as other features like rich multimedia elements that keep people coming back for more.
  • Back-end Development. This refers to everything foundational that makes the back-end possible. That includes work on the server with things like PHP, ASP, C++, C#, Python and more.

They’re two sides of the same coin, but they’re equally important when it comes to the quality of the user experience that you’re creating for customers and clients.

Our Process: Breaking Things Down

At Pineapple Digital, we offer a wide range of different web development services for you to choose from depending on your needs. Every one of them is designed to maximize your business’ online presence, helping you get the right message in front of the right audience at exactly the right time.

We have extensive experience in working on the following platforms:

  • WordPress
  • Shopify
  • Magento
  • Drupal
  • BigCommerce
  • Squarespace

Our Services Include:

Responsive Design

If your site doesn’t load well on mobile devices with touchscreen interfaces like smartphones and tablets, visitors will go elsewhere. Responsive design helps create the best possible experience on any device, no matter what. You don’t have to design multiple versions of the same site for the countless different smartphone and computer models that are out there.

SEO Optimization

Statistically speaking, the vast majority fo people will discover your business for the first time via a search engine like Google. Search engine optimization (SEO) makes sure you rank as highly as possible for keywords, thus drawing in a huge amount of traffic.

Content Creation

In the fast-paced digital world, content is king. Content needs to be created that covers relevant topics and that offers valuable information to your target audience. This content can live on your main website, on a blog, can take the form of eBooks and white papers, etc. Not only does this make your site more likely to get shared on places like social media, but it also helps establish your business as a trusted authority as well.

Comprehensive Testing

If your site loads too slowly, or if something breaks, and it’s difficult to navigate, people aren’t going to wait around. They’re going to go elsewhere. Through our comprehensive testing capabilities, we make sure that everything is functioning exactly as it should. We also stop small problems now before they have a chance to become much bigger (and potentially more costly) ones over time.

Analytics Reporting

Digital marketing isn’t something you “do once and forget about.” It will take a concerted, ongoing effort to build your audience and your business. Our analytics reporting will tell us irrefutably which efforts are working and which ones aren’t, all so that we can focus our efforts on the former and get rid of the latter at every opportunity.

Dedicated Maintenance

Both the front- and back-end will be fully optimized and functioning at peak efficiency at all times. Stop worrying about what happens if something breaks, or how you’re going to get in touch with us should the need arise. We’ll handle proactive maintenance on an ongoing basis so that you don’t have a thing to worry about to that end.

Why Pineapple Digital?

At Pineapple Digital, we understand that this type of front-end web development – and marketing in general – can quickly become a full-time job. That’s why we want to leverage our expertise and dedication to your advantage. We’ll take care of all aspects of your online presence so that you can get back to the most important thing of all: continuing to run the successful business you’ve already worked so hard to create.

If you’d like to find out more about our full-stack web development offerings, or if you’d just like to speak to someone about your own needs in a bit more detail, please contact the team at Pineapple Digital today.